Denotation
The Denotation of this water aid advert is showing a young boy probability aged 7-10. You can also see the young boy is sad or maybe showing anger.In the background you can see mud wall and trees in the top right corner.The big text in white "dig toilets not graves" can suggest to the main point(slogan).
connotation
The connotation of the colour white might suggest to purity.The mud background can suggest to an underdeveloped country. The word toilet can also suggest to purity as water aid doesn't just provide water it also provides hygiene.
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